Company / Team
- Provide annual financial statements since formation.
- Provide copies of contracts entered into by the company.
- Description of any legal action the company has been involved with.
- Description of any debt the company has incurred.
- List of team members, their role, and summary of their backgrounds.
- Resumes of management team
- 2-3 professional references for each member on the management team
- List of team needs or gaps (i.e., engineering talent, marketing, salespeople, etc.)
- Resumes of future hires
Product and Intellectual Property
- Full product description/breakdown
- Patent numbers
- Status of development
- Future product development pipeline or plans
Market
- Clear customer descriptions
- List of existing customers/beta users
- Contact information of customers we can call for reference
- Current and historical revenue per customer
- Customer churn rate
- Market Size analysis
Go-to-Market Strategy
- Detailed plan of how you intend do deliver your product to the Market/Customers
- Descriptions of who you need to sell to (key channel partners, decision makers, etc)
- Sales cycle timeline
- Excel financial model with projections 5 years out.
Competition
- Competitive analysis (list of competitors)
- Your competitive advantage(s)
- Contact info of technical experts you’ve worked with (if applicable) who can comment on your technology
Proposed Deal Terms
- Valuation and Deal Terms, including:
- Summary of prior raises and provide copies of closing docs
- Current Capitalization Table
- Details of current raise
- Reasoning behind current valuation
- Use of funds with dollar figures for what you plan on spending
- Cash on hand
- Current burn rate (how much are you spending per month)
Note: all of the above may not be applicable to your company or industry, so work on all that you can.
